So… I went to Borders…

…ostensibly to work on an article, but instead I ended up wandering around the back of the store reading book titles and occasionally leafing through a few pages. I really like reading business books. I’m a nerd, I know… and I haven’t implemented a quarter of what I’ve read… but it’s a hobby. Today, however, I was again reminded that the world of commerce is kind of confusing, overwhelming…and amusing. :) So many contradictory messages. And so many books essentially saying the same thing with a different cover. Here are just a few of the titles I discovered while browsing:

  • Nice Guys Get the Corner Office
  • Nice Girls Don’t Get the Corner Office (huh?)
  • The Think Big Manifesto (which actually looked like a cool book… and had nothing to do with Wal-Mart)
  • The Power of Less: The Fine Art of Limiting Yourself to the Essential…in Business and in Life
  • Guerrilla Marketing (the series)
  • Soft Sell
  • The Logic of Life: Rational Economics of an Irrational World
  • Blink: The Power of Thinking Without Thinking
  • The 4-Hour Workweek  (I’m ok with this…)
  • Book Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling
  • Twitter Power: How to Dominate Your Market One Tweet at a Time
  • Face Time: The Power of Person to Person Marketing
  • Fire Your Boss
  • 45 Things You Do that Drive Your Boss Crazy–And How to Avoid Them  (I already know these things)
  • How to Better Hate Your Job
  • Thank God It’s Monday!: How to Create a Workplace You and Your Customers Love  (Yay… Monday!)

I didn’t buy any of them.  I have a stack of 23 books in my room to read over the summer.  I think I’ll start with a novel. :)

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One Comment

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  1. that’s great.

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